Those responsible for Interflora Spain They have always argued that digital transformation is not an option, but is essential to maintain their position as market leaders. That is why, years ago, they were pioneers in implementing a business intelligence tool to analyse their business data and make the best decisions.

Until 2018, Interflora did not have any business intelligence or business intelligence tools in place. business Intelligence connected to its Microsoft Dynamics AX ERP. Almost all data management and analysis was carried out using Excel spreadsheets, manually, with the potential for errors and the time cost that this entailed. Reporting to management required continuous time-consuming data collection and reporting. It was necessary to implement a BI system and automate the generation of reports to free Interflora staff from this work..

After a process of technological consultancyIn order to implement the business intelligence tool, the decision was taken to Microsoft Power BI, to manage and analyse all the information in real time. A advanced dashboard with all the relevant KPIs and scheduled the automatic report generation and the daily distribution to Interflora managers by email. Lastly, training was provided to the staff of Interflorafor the management of the tool.

Thanks to the implementation of the Microsoft Power BI business intelligence tool, Interflora Spain has been able to have a global and real-time view of all relevant business information. Now they receive automatic reports every day via email, with a complete dashboard with the most relevant information for decision making. They have managed to dispense with the basic tools they used before for the analysis of their databases and the preparation of reports, which caused them a great loss of time and an increase in personnel costs, due to the time they had to invest in preparing the reports.

Gustavo Fernández-BaÍllo, Director of Information Systems, Interflora Spainhas expressed his satisfaction with the project and the work carried out by Next-Step Consultores, over the years:

"Our experience with Next-Step Consultores has been and continues to be very satisfactory. In addition to their expertise in the technology and BI tools used, I would like to value the ease with which they have understood our business and their continuous value contribution. Instead of responding exclusively to what is asked of them, they always try to go one step further and try to provide that additional value, an aspect that is a differential for us".

RETAbet is a company specialised in sports betting, with more than 15 years of experience in the sector. It currently has more than 2,300 points of sale, such as bars, gambling halls, bingos and casinos, in addition to the company's own shops. RETAbet Group. They have become market leaders thanks to their constant commitment to technological innovation, which led them to implement the best BI tool on the market: Microsoft Power BI. The problem they had was that everything related to business data analysis and reporting with Power BI depended on a small team of data scientists and every day they had more and more requests that they found it very difficult to attend to. 

After an exhaustive process of technological consultancy and an in-depth analysis of the needs of RETAbet,  the first thing that was decided was the introduction of a DataWarehouse on-premise (hosted on own servers). In the RETAbet Group, handle an enormous volume of data, managing almost 60 million sports bets in 2023 alone. This DataWarehouse allows the centralisation and efficient management of all the company's business information. 

In addition, a customised solution was developed using the tool Microsoft Power BI. Thanks to this implementation, all RETAbet employees were able to access and analyse data relevant to their area of work. The solution also included basic training in Power BI, to ensure that all members of the company who require it can take full advantage of this tool.

In short, the collaboration between RETAbet and the team of Next-Step resulted in a robust and efficient system, which improved decision-making and data management throughout the organisation.

The implementation of this DataWarehouse and the customised solution with Microsoft Power BI brought several significant benefits for RETAbet:

1. Centralisation of data: By having a local DataWarehouse, RETAbet has all its business information centralised in one place. This facilitates access and data management for all employees.
2. Efficient analysis and improved decision-making: Thanks to Power BI, employees can now create customised reports and visualisations autonomously, quickly and easily. This enables deeper data analysis and more informed decision making. This leads to greater operational efficiency and competitive advantage.
3. Democratisation of access to information and the use of the business intelligence tool Power BI: Thanks to the training provided to employees, all members of the company who require it are able to use the tool autonomously and effectively. This has increased the adoption and widespread use of the tool. Power BI throughout the organisation.

Thanks to the project developed by Next-Step with technology Power BI, RETABET has managed to democratise access to information and the generation of business intelligence reports in his company. Now everyone in the company who needs it, without being an expert, can access the data and generate reports autonomously, allowing them to be more effective and increasing their productivity. 

Our client, Suministros Cárnicos Coello, an important and innovative company in the meat sector, was looking for a modern, accessible and efficient solution that would allow its customers to place orders autonomously, directly from WhatsApp. Until then, the management was carried out manually by means of calls, SMS and emails, generating a great administrative burden and with the possibility of errors.  

The goal was clear: to digitise the order management process.The system is designed to be easy to use, without requiring technical knowledge or complex installations, through an intuitive and guided conversational flow that will guarantee valid, clear and well-structured orders.

With WhatsApp Flows we design a sequence of interactive screens, a conversational experience completely adapted to the client's needs, which allows the user:

• Select a product family (beef, pork, poultry...).
• Display the products available in each category.
• Choose desired quantities with agility.
• Easily switch between different families.
• Display a complete order summary with quantities.
• Add comments or special instructions.
• Choose a preferred delivery date.

In addition, the WhatsApp order management application is integrated with the ERP and the product catalogue is dynamically fed from the customer's database, allowing it to be kept up to date in real time, without the need for manual intervention.

The impact was immediate and noticeable:

 ✅ Universal accessno apps, no registrations and no time restrictions.

• ⏱️ Reduction of management time by more than 50%.
• ❌ Reduction of human errorthanks to the validated flow.
• 🧩 Standardisation of datawhich integrate seamlessly with your ERP.
• 🧑‍🍳 Improving the end customer experience (restaurants, retailers, distributors), who can now place orders via WhatsApp, in minutes and without intermediaries.

This case confirms that it is possible to to digitise traditional business processes in an agile and efficient way leveraging popular channels such as WhatsApp. 

Three months after it was launched, the sales channel of the WhatsApp has become the company's main sales channel.This has been a great success, dramatically reducing order processing time and eliminating potential errors. 

We Next-Step we are committed to the automation of processes, with accessible and powerful solutions such as WhatsApp Flows, to transform the way companies interact with their customers.

CODERE BETTING had traditional data analysis and business intelligence tools. However, the addition of the sports betting business line generated an exponential increase in the volume of data, which was difficult to manage with these on-premise technologies.

The growth of the online sports betting business and the volumes it generated made it very costly to maintain. Their business intelligence tool was obsolete. Codere needed a new technology to manage and analyse its growing volume of data and a technology partner. to advise them on the selection and implementation of a new, more advanced and powerful business intelligence solution.

After a process of technological consultancy and an in-depth analysis of Codere's needs, it was decided to implement the Azure DataWarehouse and Azure Analysis Servicestogether with the business intelligence tool Microsoft Power BI to manage and analyse all business information. Because the suite of Microsoft BI allows for agile and fast analysis of large volumes of highly complex data from different sources, in an agile, fast and secure way. It also allows a comprehensive visualisation of business data, which facilitates decision-making.

Finally, the successful implementation of the Microsoft Power BI and training staff to use the tool autonomously. During these years we have accompanied Codere in the evolution and maintenance of this project, which has revolutionised their way of analysing data and making decisions.

Thanks to the implementation of Microsoft Business Intelligence technologies, such as Microsoft Power BI, the address of Codere Gambling has gained a global, real-time view of all its business information, enabling it to make decisions more quickly and effectively, thereby increasing its productivity.

Next-Step Consultants has become a technology partner.